Crystal Grishow

Regional Director of Revenue Management

Crystal Grishow

Crystal Grishow is a Regional Director of Revenue responsible for a portion of the Spire hotels portfolio to include Hilton, Marriott, and IHG brands to support the revenue management efforts with over 20+ years of experience.  Focus is continued development of efficiencies and procedures in total revenue management, in addition to supporting new hotel transitions and training to the company. 

Prior to joining Spire Hospitality in January 2014, held an on property dual Revenue Manager position with Windsor Capital Group for 20 years, beginning with front office for 3 ½ years and moved to the revenue management discipline for 17 years supporting the Embassy Suites Colorado Springs & Embassy Suites Denver Tech Center North hotels.  In addition, supported the Embassy Suites Cincinnati Blue Ash location for 4 years.  Early hotel background included Front Desk Supervisor and Reservations Manager prior to being promoted to Revenue Manager.   

Achievements include graduating Magna Cum Laude from Parks College in Aurora Colorado in 2000, majored in Business Administration with focus in accounting and business management.  Received two prior nominations for Director of Revenue of the Year with Hilton Hotels, and in 2017 completed certification as a CRME through HSMAI. 

Crystal also belongs to the local HSMAI southern Colorado chapter in Colorado Springs and periodically speaks to college students majoring in hospitality to offer insights on the industry and opportunities.  Mother of two daughters keeps active with supporting as a fill in coach as needed with local soccer organization, previous head coach for a four year period under the U4-U8 level which offered a great opportunity to teach children.  Prior to the hospitality industry, held a senior lifeguard and supervisor position and was certified as a swim instructor for adults and children.